Optimizing Landing Pages: checklist for beginners and especially for professionals :)

Eugenia Bovina Martijena
FrontEnd Developer and Blogger at Postcron.com

Perhaps the idea of ​​creating a PERFECT Landing Page sounds a bit ambitious right? But believe it or not, IT’S POSSIBLE! There are so many studies that allow us to see users’ behavior while browsing a website. So with that info, we’ve put together the following series of FUNDAMENTAL steps that will help you create  one. […]



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Remarketing for Big and Small Companies! The Secret to Increasing Your ROI

Andrés Del Tredici
Guest Blogger at Postcron.com

You walk into a store, a good-looking salesman approaches you. His image is perfect, down to the very last detail. He’s wearing a perfectly pressed white shirt, his tie is hanging just right, he’s got impeccable hair. He kindly greets you and you tell him you’re looking for a pair of gloves and you liked […]



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SEO for Beginners PART 2: How to Improve Your PageRank

Josefina Casas
Content Manager & Writer at Postcron.com

How’d you like to know exactly what PageRank is, how to improve it, and get much more organic traffic? If you’re not an experienced webmaster, don’t worry, you’re in the right place! Because this is a super simple, practical guide for beginners like me . In this post, I’ll explain what PageRank is, why it’s so important […]



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How to Create the Perfect Blog Post: PART 2- More Amazing, Scientifically Proven Tricks that Won’t Let You Down

Josefina Casas
Content Manager & Writer at Postcron.com

In the previous article (Part 1), I had promised that I would show you that it IS possible to create the perfect blog post and that there’s even a scientific way that allows us to do it.   In the first post, we revealed super important scientific data, which taught us how to get our […]



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Secret Code for Posting Messages with More Than 140 Characters on Facebook, Twitter and Google+ with Postcron All at Once

Alejandro Rigatuso
Founder and CEO at Postcron.com

This is a short post to tell you guys about a trick that you can use on Postcron to post the same message on Facebook, Twitter and Google+ all at the same time.  We have a secret code that you can add to each message, which tells Postcron that the text coming after the code, should NOT be posted on […]



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How to Create the Perfect Blog Post: 8 Super Simple Secrets, Scientifically Proven, That Won’t Let You Down

Josefina Casas
Content Manager & Writer at Postcron.com

Yeah, yeah, I know. Sounds too good to be true, right? For sure you’re thinking: “A ‘scientific’ way to make the ‘perfect’ post?… Does such thing as a perfect blog post even exist? Even though you may have your doubts, let me take your skepticism away, and tell you that there IS a way to […]



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Use These 6 Principles of the Science of Persuasion to Get More Customers Before Your Competition Does, Or You Might Lose Your Business!

Manuel Jaeggi
Guest Blogger at Postcron.com

  Surely you’ve asked yourself more than once, what makes one person more successful than another? Or a certain business more lucrative than their competition? Maybe you’ve been trying hundreds of different techniques to imitate them and increase your sales, but not be able to obtain the same results? It’s common to attribute their success […]



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Postcron now lets you Schedule Posts on Google+ Pages (and Moderate Comments!)

Alejandro Rigatuso
Founder and CEO at Postcron.com

Today I’m really happy to announce that from now on, Postcron lets you schedule posts on Google+. This was the feature most requested by our users for over a year. Why? Because everything you post on G+ is automatically indexed by Google and that means, it strengthens the positioning of your site in search results. In this […]



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Working with Freelancers: 14 Tips for Building an Unbeatable Team of Writers

Josefina Casas
Content Manager & Writer at Postcron.com

  Maybe you’re a “freelo” (freelancer) like me, who decided to be free and happy. Perhaps you have your own project and you want to work with freelancers. Maybe you’re building a serious and established team of remote workers and need to know how to make things work well with people who you don’t even […]



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David Ogilvy: The 7 Commandments of Advertising All Marketers Must Know

Camila Villafañe
Blogger at Postcron.com

Advertising is an ancient art, but don’t even think about calling what David Ogilvy does, “art”. He was born on June 23, 1911 in West Horsley, England. He decided to migrate to the United States, more specifically New York. There he became a copywrite legend, creating hundreds of effective and powerful headlines that to this […]



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Everything a Blogger Needs to Know For Repurposing Content Efficiently and Having a Happy, Prosperous Life

Josefina Casas
Content Manager & Writer at Postcron.com

  So basically, right now, instead of spending hours and hours researching and thinking about what to write for this article, I could take 3 pieces of content from a single blogpost that were “super hits” and re-create a new post. And, believe it or not, it’d be enough to reformat it or summarize it […]



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10 Timeless Marketing Lessons Steve Jobs Taught Us

Camila Villafañe
Blogger at Postcron.com

“Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… […]



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Facebook Groups and Online Communities: 17 Reasons Why Big Brands are using Them in Their Strategies

Josefina Casas
Content Manager & Writer at Postcron.com

Before the social network boom, online communities and forums were THE spaces that allowed people to interact, collaborate, share content, and learn from each other. Now maybe Facebook, Twitter, Google+, and dozens of other social networks have stolen a big part of the spotlight, but lately, groups, forums, and online communities are once again regaining […]



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18 Amazing Facts About The Science of Color That’ll Help Increase Conversions and Clicks

Josefina Casas
Content Manager & Writer at Postcron.com

Do you know how to market within your web page? Is your site optimized to make it compelling to subscribe to, buy download, try a product, or fill out a form? Do you know if the colors you’ve chosen and/or how the elements are arranged are good for getting the user to browse through the […]



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5 tricks for writing great headlines on Twitter and Facebook as awesome and clickable as Buzzfeed’s

Josefina Casas
Content Manager & Writer at Postcron.com

Make your headlines sexier!   Actually, to get the title above to be Buzzfeed-worthy, it should be something like this: “5 crazily simple tricks to writing ultra-clickable Buzzfeed-like titles, that’ll blow your mind, make you break down, and change your life within 5 minutes of reading this because you’ll get so many likes, shares, and […]



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How to Get More Likes on Facebook 2014 (Research based, Part 2/2)

Josefina Casas
Content Manager & Writer at Postcron.com

This blog post is the second part of the article: “3 key elements to get more likes on Facebook: fan pages + posts”, in which we discussed three key aspects to insure the success of your fan page and the content you share. In order to obtain more engagement and reach on this social media […]



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How to Get More Likes on Facebook Fan Pages and Posts 2014 – Research Based (Part 1)

Josefina Casas
Content Manager & Writer at Postcron.com

  Okay guys, I admit, I had to read a LOT, to reach the conclusion that ghosts are NOT the best audience for Facebook. Sorry for saying but neither are zombies or witches, who are now becoming quite fashionable again. What’s this all about? It’s that honestly I don’t get why so many people are still […]



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3 things you need to know to develop a Buyer Persona successfully

Josefina Casas
Content Manager & Writer at Postcron.com

In the last article we talked about the importance of Storytelling in image building and brand positioning, and also to strengthen  relationships with our customers/audience (among other things obviously). But … we skipped something FUNDAMENTAL: getting to know and defining our Buyer Persona before actually producing any content. I’ve started this article by referencing storytelling because […]



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Social Media Trends 2014: the latest data, infographics and statistics

Josefina Casas
Content Manager & Writer at Postcron.com

This article isn’t just a “copy-paste” of an infographic that’s turned viral on the web with the trends on social networks 2014. We’ve gathered and analyzed more than a dozen of those to select the most relevant information so you can find the most remarkable of 2013 and the expectations for 2014 in only one […]



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Storytelling: What it is and why all social media managers must use it in 2014

Josefina Casas
Content Manager & Writer at Postcron.com

  Know why the  “Impossible is nothing” Adidas campaign was so successful? Most would say that it wasn’t because of the technology or the attractiveness of their shoes, nor was it due to a sexy model perfectly sweaty and disheveled, dribbling the ball and revealing his ultra worked quadriceps that allow him to kick the […]



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What does a Social Media Manager actually do?

Josefina Casas
Content Manager & Writer at Postcron.com

  Have you ever wondered what a social media manager actually does? And what’s more – the difference between that and a Community Manager? Well, you’re not actually alone in this dilemma, there’s a fine line that separates and characterizes these positions, even specialists have difficulty defining this role. With regards to that, I mean […]



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Social media image dimensions 2014: the complete guide for Facebook, Twitter and Google +

Josefina Casas
Content Manager & Writer at Postcron.com

  (UPDATED! April 2014) As always, I’m going to be completely honest: all the information on sizes and dimensions of cover photos for social networks, including backgrounds, profile pictures, etc. have changed several times. So, the infographics prepared for 2014 were basically rendered obsolete overnight. In November 2013, Google Plus launched its latest change and […]



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Who Unfollowed Me on Twitter: how to clean up your Twitter account

Josefina Casas
Content Manager & Writer at Postcron.com

The time’s here to be a proud “forever alone” and face the truth about: “ who unfollowed me on Twitter ” so we can clean up our timeline. Yes ladies and gentlemen, nowadays being a “loner” and a wicked “unfollower” on this platform is key for those who want their timeline to be a better […]



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How to create a content calendar = How to be a happier blogger

Josefina Casas
Content Manager & Writer at Postcron.com

  Throughout this time I’ve discovered that in order to be more productive, make my boss happier, build stronger bonds with my readers, achieve Postcron’s goals and on top of that have a (good) life I needed to BE ORGANIZED. As that’s not naturally the case, on the contrary, I’m really scatter brained, I want […]



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7 reasons why you don’t have followers on Twitter

Josefina Casas
Content Manager & Writer at Postcron.com

This article isn’t intented for the sensitive or those not interested in improving their Twitter image.. Yes, let’s lay the cards on the table right from the start. However, if you have a sense of humor and now and then a bit of self-assessment this article is harmless and very useful (maybe even entertaining). Before […]



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How the hell do I come up with a viral tweet!?

Josefina Casas
Content Manager & Writer at Postcron.com

  It is true that the big factor that determines the “virality” of a content is luck but there are common aspects that every viral tweet has, and we’ll be reviewing them in this article. We obviously can’t create a step by step manual on how to come up with super “shareable” content since each […]



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SEO for Blogs 101: the Beginner’s Guide to Search Engine Optimization

Josefina Casas
Content Manager & Writer at Postcron.com

Learning SEO for blogs is much simpler than it seems. In today’s post we’re gonna provide you with the basics in the simplest way possible. so that each and everyone of you can get started on it right away. You’ll see that the myth  (SEO = “very complicated”) is just that, a myth.. Okay, Let’s get started! My story about the […]



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How to get content for our social networks in only 10 minutes! (check out our new feature!)

Josefina Casas
Content Manager & Writer at Postcron.com

All of us at Postcron, surely such as many of you, have had weeks of creative exhaustion, when even with Messi’s brain cells we couldn’t manage to come up with a different idea to update our social networks with new posts. We know firsthand how frustrating it is to be in front of the computer […]



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How to make a successful post and improve the reach of your Facebook page!

Josefina Casas
Content Manager & Writer at Postcron.com

For several months now it’s been news: the new algorithm applied to Facebook’s newsfeed. Why? Because it directly affects the reach of the pages to their organic audience. “Like” has ceased to be the big concern in everybody’s mind, the new headache is to ensure the page and its content is seen among the 1500 […]



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How to Be Happy: 7 Simple Habits Scientifically Proven to Help You Everyday

Josefina Casas
Content Manager & Writer at Postcron.com

“Happiness is when what you think, what you say, and what you do is in Harmony.” Mahatma Gandhi. Why does it sometimes seem so hard to be happy? Yeah, I’ve also asked myself that many times. Maybe you, like me, have reached the point where that famous “comfort zone” just isn’t enough anymore. It’s actually […]



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Why Use Google Plus For Your Business: 10 Reasons to Start Right Now!

Josefina Casas
Content Manager & Writer at Postcron.com

UPDATE JULY/2013: From now on, you can use your Postcron account to manage your Google+ pages (in addition to Facebook pages, Facebook groups, and Twitter accounts). Google Plus was established in the beginning of 2013 as the second largest social network in the world, having over 500 millon users. However, it seems that in this part of the world, no one’s really started […]



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The 10 most common mistakes of companies in Social Media and how to correct them now!

Josefina Casas
Content Manager & Writer at Postcron.com

As entrepreneurs, such as you, we understand the disappointment of the first month and, why not, the first year when we see things aren’t working as we had hoped. Social networks are excellent tools for your business to be successful but it can also turn out to be a rather frustrating task if you don’t […]



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E-commerce: 7 strategies to increase traffic, visibility and sales using social networks

Josefina Casas
Content Manager & Writer at Postcron.com

Being able to stand out and get customers is the ultimate challenge we face in this ever growing market with thousands of other e-commerce sites competing for the same audience. In this post we’ll point out the latest trends and strategies to increase the visibility of your business, the size of your on-line community and […]



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