Social media has grown so much over the years that today it is an essential place for advertising your products or services. However, entering this virtual reality world might get you feeling dizzy and even lost. There are so many different social platforms such as Facebook, Instagram, Twitter, Linkedin, Pinterest, Snapchat, TikTok… That you might
Instagram is one of the companies that’s at the forefront of encouraging the use of visual content as a marketing tool. With close to a billion active users monthly, Instagram is a powerful tool for promoting your business and reaching new potential customers. It is a cost-effective platform that requires as little as 6
You’ve heard this advice before: To be successful on social media, you need to be social. But what does being social online look like for a business? In practice, it looks a lot like being social in person. It’s about making genuine human connections with other people by sharing relevant information and adding value. That
With all the latest updates on how Facebook is improving what people see in their news feed, it can be challenging for digital marketers to attract Facebook likes. You might wonder, is Facebook still worth the effort, especially if you don’t have a budget for Facebook ads? The short answer is absolutely. You can still
With all the focus on social media, you might be tempted to ask if it’s worth the effort to increase traffic to your company’s website. There’s no doubt that social media marketing is one of the best ways to increase your brand awareness, but the numbers also show that websites and web traffic still
Developing a social media marketing plan for your content can feel like a daunting task. But like most things, having a solid plan to guide your work will make your life much easier. Why should you bother with a social media marketing plan? According to the 2018 Benchmarks, Budgets, and Trends-North America survey, respondents who
Although Facebook is already over ten years old (it appeared in 2004), many people are not clear about the difference between a Facebook Profile and a Facebook Page. That’s what we’ll talk about here! Today we will show you how you can turn your Profile into Fan Page and why it is convenient to do so.
The most important social network of our time in terms of size and relevance is Facebook. For that reason, all the businesses that want to take advantage of the digitization that we live to grow, must include it in their strategies of Social Media. But how do you create a successful Facebook Page? That’s what
The most innovative companies know that Social Media Marketing is the most effective way to connect with the audience. Many of them turn to Snapchat for Companies, due to the great advantages that this Social Network offers to businesses. What are they and how can you take advantage of them? That’s what we’ll talk about today. In
As we told you recently, Influencer Marketing is one of the most effective techniques today to promote your products and increase your sales. In this context, there is an ideal strategy for smaller businesses: The Micro Influencer Marketing. But what exactly is it and how can it benefit you? That’s what we’ll talk about today! Here
“Do you have Whatsapp?” Surely someone has asked you that dozens of times and we bet your answer was yes. And that’s why the popularity of this app has been increasing, since its appearance in 2009. That’s why today we want to talk about an increasingly common practice among businesses: The Whatsapp Marketing. In this
There is no way to think about a Digital Marketing structure without social media and an organic search. At the end of the day the niche or business model don’t matter, users always use a social network at some point of their buying process or search for a term on Google that you can include
Competition is an unavoidable fact. When something is successful and effective, out come thousands of competitors, and with email marketing, the same has happened. It has become the strongest and most efficient communication channel in the market and that is why today there is a number of email marketing tools. To choose one task or
Have you ever asked yourself what happens behind the Internet? If you think about what is behind what you see or comprehend, you can imagine super heroes and anonymous heroines behind each Account and Brand Online. Or maybe you are in charge of making clients shine on the Internet, in addition to intelligently recommend what
The Internet is like the Universe; it keeps on expanding. More companies appear (and planets) amongst the fog making it hard to stand out. Having a good communication strategy is becoming an essential for any business. Mailings are the best communication channels thanks to its high profitability. Here is a guide to create stunning mailing
