Without a doubt, those of us who work in marketing are pressured constantly to stay updated about new customer trends, markets and effective ways to get results for communication strategies.
However, this constant search for new and valuable information can be overwhelming for those of us who constantly search the web looking for the latest trends that keep us at the cutting edge of digital marketing topics.
With luck, in the midst of all the information available on the Internet, an ideal content format exists that holds valuable information in less time and has clear surprising descriptions: blogs.
That’s right, you have probably stumbled upon one of them when you were looking for precise information about diverse topics such as cuisine, arts and crafts, or ways to find the best hotels. The content you are reading here happens to be a blog!
There are many topics, but the important thing is that now you can have a list of specialized and reliable content blogs with dependable digital marketing topics that enable you to receive a daily amount of fresh, relevant, fun and very well written content so you never again get lost in the intricate paths of information available on the Internet.
Are you ready? Without further avail we present the list of the best 12 digital marketing blogs that you must know:
1.- The Content Marketing Institute Blog
This specialized content marketing platform offers multiple resources to keep you updated in digital marketing trends. One magazine, specialized articles, podcasts, e-books and reports at your fingertips, for free, by filling out a simple subscription form.
2.- The Social Media Examiner Blog
With a fun interface and a character that guides you while you explore the digital marketing world, this blog can help you get fast suggestions about how to implement digital marketing strategies with different topics, focusing on the work needed to effectively use social media and how to generate content. You can also access other audio, podcasts and social media report materials that make your digital marketing job a secure place to be successful.
3.- The Marketing Digital Blog from MOZ
This specialized blog offers information about digital marketing tools focused on increasing the skill level of SEO positioning and the effective use of social media measurement parameters, is the compass that helps you reach new strategies and guides your actions as well as understand how to improve and achieve excellent levels of reach.
4.- Digital Marketing and Social Media Blog from Postcron
The Postcron blog helps you stay updated with new digital marketing trends so you can use them on social networks. This blog is located on a platform that offers tools to manage and program content publications on social networks, so the blog is specialized in digital marketing topics and explains how to treat this content on social media.
With an easy to read format and a first class content search engine, where you can access the information by using categories, this platform also produces relevant material with webinars you can access for free by simply registering and you can also subscribe to receive guides and downloadable files by email that are extremely useful to enlarge your own specialized digital marketing library.
5.- The Kissmetrics blog
One of the most complex aspects of marketing has to do with measuring marketing actions and establishing parameters that enable you to monitor the effectiveness of strategies. Luckily specialized blogs are available that offer the best suggestions and tools regarding digital marketing analytics. In this context, Kissmetrics is one of the best that you should take a look at.
6.- The SocialBakers blog
Helping to maximize the potential of social media. This is how this platform is presented focused on generating data, social media analytics and reports regarding the performance of marketing strategies used in digital media. In line with this, the blog focuses on offering content regarding digital marketing statistics and get the most out of them, and with a simple subscription to the page; it’s possible to access tools that enable you to manage analytics.
7.- The Influence And Co. blog
This page has a specialized blog that offers knowledge about marketing insights and consumer perceptions. Following this blog is perfect for those who want to complete their digital marketing vision regarding content creation and are especially interested in learning about new trends regarding consumer behavior. In addition, this blog enables you to download whitepapers and publications about market research completely free. All you need to do is subscribe to the platform for free so you can access the content and begin to get the most out of it.
8.- The Marketing Cloud blog
This digital marketing blog can help you take a look at a new study perspective of consumers by guiding you with specific content about the creation of consumer experiences. That’s right, the trend to tackle consumers as someone who looks for the latest experiences in the world of marketing and what’s interesting about this blog is that it also has digital marketing topics directed at several specific areas such as health, insurance and banking. That way if you are focused on a specific economic area and work by implementing digital marketing, this blog can be the ace up your sleeve that you are looking for.
9.- El Blog The Uberflip blog about Content
In the area of digital marketing, the new platforms can be used as information and content vectors are many and are increasingly more sophisticated. In this universe, a good digital marketing strategy must be updated with content and have extensive audience knowledge and of course know how in order to implement parameters, thus providing optimal work on the platforms and device information through automated digital marketing processes.
10.- The blog on marketing suggestions, Smart Insights
This blog has a wide variety of specialized digital marketing content where the differentiating factor with other blogs is the quality approach of its lists. Indeed, to implement an excellent digital marketing strategy you must use an approach that enables you to follow processes and comply with developing actions. That way you can download material and different content on this platform regarding marketing trends and learn how to manage analytical webs.
11.- The Infogr.am blog
Without a doubt, to speak about digital marketing in an era of social media, is to speak about solid content, visually attractive and can be read quickly. In this blog you can find specific infographics: how to create and get the most out of them. Surely an important topic for those of us who try to create the best content for an audience is infographics, since this has been the star content for some time now, thanks to its teaching capabilities and the attractive way in which it enables you to present data and difficult to remember information.
12.- The Design and Digital Marketing blog from Canva
Continuing with the importance of delivering relevant and quality content to an audience for any digital marketing strategy, it’s clear that a quality parameter in the new digital area is visual. In Canva and at their design school, you can access specialized information that can help you understand how to manage content visually, give them an attractive look and make your audience fall in love with it, thus generating a high impact that translates into higher interactions and a rotation of your publications. What’s interesting about this platform is that you also have access to tutorials and other video formats so you can begin moving successfully on the road to design without deviating from your digital marketing roll.
