{"id":3045,"date":"2016-04-27T18:30:54","date_gmt":"2016-04-27T18:30:54","guid":{"rendered":"http:\/\/postcron.com\/en\/blog\/?p=3045"},"modified":"2018-02-07T20:51:30","modified_gmt":"2018-02-07T20:51:30","slug":"how-to-create-infographics-tips-tools-templates","status":"publish","type":"post","link":"https:\/\/postcron.com\/en\/blog\/how-to-create-infographics-tips-tools-templates\/","title":{"rendered":"HOW TO CREATE ATTRACTIVE AND COMPLETE INFOGRAPHICS IN RECORD TIME?: TIPS, ADVICE, TOOLS AND DOWNLOADABLE TEMPLATES"},"content":{"rendered":"

Are you busy thinking about how to create infographics so interesting<\/strong> that those who discover them can\u2019t stop looking at them again and again? And do you want to achieve this goal in as little time as possible? Don\u2019t despair! This goal isn\u2019t too grand!<\/p>\n

In this post, we have gathered unique recommendations from the hands of the most incredible infographic artists of the world. Let\u2019s get started.<\/p>\n

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Infographics: The noble art of graphing information<\/strong><\/h2>\n

\"Infographic\"<\/a><\/p>\n

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The first recommendation that you should never forget<\/strong> (as said by the most important infographic artists of the world):<\/p>\n

Before all else, an infographic is a tool.<\/strong><\/h2>\n

Of course. This seems logical. Nevertheless, this truth is quite often forgotten.<\/p>\n

An infographic serves the purpose of synthesizing information<\/em><\/strong>. Its main task is the visual synthesis of data. Why is this done? To help the brain of your reader improve their comprehension of some data or facts. It turns out that \u201cthe visualization of information occurs in the brain of the reader\u201d <\/em><\/strong>(we\u2019ll see something about this in point 4).<\/p>\n

A lot of infographics exist that not only help the reader but also confuse them even more. Simply type the word \u201cbest infographics<\/em><\/strong>\u201d \u00a0in Google search (we advise doing this exercise) in order to see hundreds of examples of this type of infographics. What happens with all of them? They don\u2019t function as tool.<\/p>\n

We\u2019ll show you an example with a Red Pepper infographic about \u201cThe history of Social Media\u201d.<\/p>\n

\"infographic<\/a><\/p>\n

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No doubt it\u2019s attractive. Beautiful typeface, good selection of colors, an innovative data arrangement at any rate, but the question is: does it carry out the function of visualizing information in a clear and intelligible way <\/em><\/strong>in order to help the reader quickly understand the different milestones in the history of Social Media?<\/p>\n

Unfortunately, no. What is seen at a glance is a chaos of letters and numbers not easily recognizable. It doesn\u2019t serve the purpose of a tool, but more like an esthetic object.<\/p>\n

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  1. Don\u2019t focus too much on the aesthetic aspect of your infographic. <\/strong><\/li>\n<\/ol>\n

    The priority is to communicate, to inform. Aesthetics come last.<\/strong><\/h2>\n

    Almost all the best infografic artists of the world<\/a> agree on this, however there is an exception to this rule: when the infographic is designed as an artistic piece.<\/p>\n

    But if we want to make an infographic, aesthetics don\u2019t weigh up to function. The focus has to be placed on the structure of the presentation, the integrity of the data (they should be related to one another) and the communicative efficiency<\/strong>. What if it can be as attractive and fun as well? Of course!<\/p>\n

    But without a doubt, what\u2019s fundamental is taking the necessary time to:<\/p>\n

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    1. Select the Information<\/strong><\/li>\n
    2. Organize it<\/strong><\/li>\n
    3. Rank it<\/strong><\/li>\n
    4. Establish connections<\/strong><\/li>\n<\/ol>\n

      And then look for a way to present this information, graphically.<\/p>\n

      Before choosing the graphic resources or forms that you are going to use to present the data, you should ask yourself what the purpose of your infographic is, what its features will be, what it is that you want your readers or users to get from this graphic.<\/p>\n

      Alberto Cairo describes it like: \u201cFunction doesn\u2019t determine form, but it does restrict the types of visual forms which the data can adopt\u201d.<\/strong><\/p>\n

      Basically, when you take on the task of making an infographic you have to give your readers answers on the theme in question.<\/strong> For this, you will have to think about what questions could reach these users.<\/p>\n

      Are they going to want to relate data? Are they going to want to share and classify? Will it only be limited to a general overview of the topic?<\/strong> Ok, we know what you are thinking. That you\u2019re not a clairvoyant and that you can\u2019t know exactly what your reader wants to learn. But it turns out that you surely work for a certain brand and already mildly know your readers. So you can guess what they are going to want to obtain from your infographic.<\/p>\n

      This process will help you to decide what types of graphic resources you are going to include in your project. It could be that you need to use various ways of representing data to answer the different questions of your readers.<\/strong> Never limit your creativity!<\/p>\n

      If you want to make a good infographic, you have to be capable of eliminating the unnecessary so that the necessary stands out. <\/strong>A good example of this is newspaper infographics. They are based on the famous 5 questions: What?, Who?, When?, Where?, how?<\/p>\n

      Here I’ll show you an example of an infographic of the Whale.<\/p>\n

      \"HW_Infographic_GeneralFacts\"<\/a><\/p>\n

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      1. Don\u2019t stick with simple information presentation,<\/strong><\/li>\n<\/ol>\n

        Also think about turning your infographic
        \n<\/strong>into an exploration tool for the reader.<\/strong><\/h2>\n

        How are you going to achieve this? There are various secrets that we can classify based on the type of infographic.<\/p>\n