{"id":3726,"date":"2016-09-09T01:42:45","date_gmt":"2016-09-09T01:42:45","guid":{"rendered":"http:\/\/postcron.com\/en\/blog\/?p=3726"},"modified":"2018-02-15T15:15:30","modified_gmt":"2018-02-15T15:15:30","slug":"facebook-live-videos","status":"publish","type":"post","link":"https:\/\/postcron.com\/en\/blog\/facebook-live-videos\/","title":{"rendered":"Facebook Live Videos: how to make live videos step by step along with 7 tips so they\u2019ll be a hit in your social media strategy"},"content":{"rendered":"

\"Facebook<\/a><\/strong><\/p>\n

It\u2019s no coincidence that 78% of content consumed on social networks is audiovisual content<\/strong>. Videos<\/a> are the preferred content of users, and more companies are increasingly adding audiovisual content in their social media strategy<\/a> to reach their potential clients.<\/p>\n

Facebook<\/strong> already knows this and as usual know hows to take advantage of the situation by offering both users and brands alike the possibility to find what they’re looking for: content that easily and rapidly consumable <\/strong>for consumers. As for businesses they want larger visibility<\/strong>, engagement<\/strong><\/em>, interaction <\/strong>and the best chance of reaching their public<\/strong>, converting them into clients <\/strong>and retaining them<\/strong>.<\/p>\n

And how’d they do it<\/strong>? More or less by implementing a new feature that may be relatively new, but is revolutionizing how content is consumed on social networks: Facebook Live<\/strong>, the option to carry out live videos in order to connect with your audience<\/strong>.<\/p>\n

The best of all? It works<\/strong>. Second best? It’s free<\/strong>. and if that wasn’t enough, you don’t even have to install any applications because it is automatically activated and users can see your videos on Facebook Live in their newsfeeds <\/strong>without needing to register nor any external applications. All this just to provide users with a better experience<\/strong>.<\/p>\n

So if you’ve made it this far, then you clearly must be interested in making your own Facebook Live videos <\/strong>-if not you should at least try it out-. <\/em>So keep on reading because in this article we’re going to teach you what Facebook Live is<\/strong>, how to start using it <\/strong>and and the 7 tips you should keep in mind when creating your live videos since they’ll help you better connect with your audience <\/strong>and will make a big difference in with your content marketing<\/a>.<\/p>\n

\"Facebook<\/p>\n

What are Facebook Live Videos and why should you include them in your social media strategy?<\/strong><\/h2>\n

Facebook Live <\/strong>is the video streaming <\/em><\/strong>tool currently being offered to mobile <\/strong>users that allows them to easily transmit live videos <\/strong>from both their personal profiles and company pages no matter where they\u2019re currently located <\/strong>and there is no limit on video length or the number of spectators<\/strong>.<\/p>\n

This option is relatively new; even though it was made available to artists and public figures in 2015, it wasn\u2019t until this June 2016 that Facebook Live videos became available to all users<\/strong>.<\/p>\n

Some of the key benefits offered by this new feature are: it allows you to comfortably transmit in just seconds<\/strong>, gives you the possibility to directly connect with your followers<\/strong>, receive live comments and interactions <\/strong>and your videos can by commented on by anyone watching <\/strong>whether live or after the fact.<\/p>\n

In addition, these videos remain on your page forever <\/strong>so you decide which can be reused numerous times and can be seen by millions of followers.<\/p>\n

Just so you have an idea<\/strong>, this is how a Facebook Live video appears<\/strong>:<\/p>\n

\"Facebook<\/a><\/p>\n

This feature is available in more than 60 countries <\/strong>which is a great solution for businesses with a digital presence<\/a> across the world who want to reach a larger public, generate new clients, lock in the existing ones, introduce new products or simply just connect with their audience and build lasting relationships<\/strong>.<\/p>\n

In fact, just by creating live videos you are already<\/strong> improve your organic reach on Facebook<\/strong><\/a>, since the platform better ranks Facebook Live videos <\/strong>in comparison to other content. Not just this, but it’s shown that:<\/p>\n

People are 10 times more likely to comment during a Facebook Live video as opposed to regular videos<\/strong>.<\/p><\/blockquote>\n

Be whatever it may, reality is that live videos work and guarantee results <\/strong>when implemented in a well-designed strategy.<\/p>\n

In fact, it\u2019s already been done before on Twitter with Periscope<\/strong>, S<\/strong>napchat <\/strong>and more recently Instagram added Instagram Stories<\/em><\/strong><\/a>. Now its Facebook\u2019s <\/strong>turn and is currently the largest social network with more than 1.6 billion users<\/strong>, which means that you can\u2019t miss out on the chance to stream live<\/em><\/strong>.<\/p>\n

Have you ever stopped to think about how long it takes to write 2,000 words<\/strong>? With your Facebook Live videos, you have the chance to do this in just minutes<\/strong>.<\/p>\n

And it should be added that on top of this streaming <\/em>gives you the opportunity to directly interact with your public<\/strong>, create long term relationships<\/strong>, generate confidence <\/strong>and increase the quality of your relationships<\/strong>.<\/p>\n

Now do you understand the power of Facebook Live videos<\/strong>? And if you still want even more motivation to add these live videos to your Facebook strategy, don\u2019t worry because here are 15 more reasons that\u2019ll make you decide to<\/strong>:<\/p>\n

\"Facebook<\/a><\/p>\n

And if you\u2019re still not familiar with this new feature, coming up next we\u2019ll tell you how to start your Facebook Live videos and transmit them<\/strong>.<\/p>\n

How to transmit live step by step on Facebook Live<\/strong><\/h2>\n

Transmitting through Facebook Live is relatively simple<\/strong>, it\u2019s pretty much like publishing a status update<\/strong>. To transmits live just follow these steps:<\/p>\n