{"id":4262,"date":"2017-01-10T21:25:49","date_gmt":"2017-01-10T21:25:49","guid":{"rendered":"http:\/\/postcron.com\/en\/blog\/?p=4262"},"modified":"2018-02-07T20:40:33","modified_gmt":"2018-02-07T20:40:33","slug":"advertise-on-facebook-videos","status":"publish","type":"post","link":"https:\/\/postcron.com\/en\/blog\/advertise-on-facebook-videos\/","title":{"rendered":"How to advertise on Facebook videos? 9 useful tips to publish advertising videos that convert"},"content":{"rendered":"<p class=\"western\"><a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/advertise-on-Facebook-videos.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-4294\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/advertise-on-Facebook-videos.png\" alt=\"advertise on Facebook videos\" width=\"616\" height=\"409\" \/><\/a><\/p>\n<p class=\"western\"><span lang=\"en-US\">To stand out in <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/webtrends.about.com\/od\/socialnetworkingreviews\/tp\/Social-Networking-Sites.htm\">the largest social network in the world <\/a><\/span>is not easy, put it\u00b4s not impossible; even if there is little money involved and you choose the quantity. <\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">But if you also choose the up to<strong> date format<\/strong> and <strong>the most consumed current content<\/strong> among more than <strong>1.590 million users<\/strong> on the platform, <strong>then the possibilities of being successful increase in seconds.<\/strong> <\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">In other words: <\/span><\/p>\n<blockquote>\n<p class=\"western\"><span lang=\"en-US\" style=\"color: #808080;\">If you want to stand out in the crowd and be successful in your<span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/visual-content-strategies-for-social-networks\/\" target=\"_blank\" rel=\"noopener\"> social media strategies<\/a><\/span>, you <strong>need to advertise with Facebook videos.<\/strong><\/span><\/p>\n<\/blockquote>\n<p class=\"western\"><span lang=\"en-US\">And not just because its the <strong>second most viewed page in the world<\/strong> behind <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/google-ceo-larry-page-business-lessons\/\" target=\"_blank\" rel=\"noopener\">Google<\/a><\/span>, or because it connects daily with more than <strong>900 million active users<\/strong> on the platform, or because Facebook offers the option to <strong>segment the audience<\/strong> as much as you like so your ad can be shown to your<span style=\"color: #ff6600;\"> <a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/buyer-persona-social-media-strategy\/\" target=\"_blank\" rel=\"noopener\">target audience<\/a>.<\/span><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Or because it allows you to <strong>decide on the objective of your campaign<\/strong>, <strong>invest the budget you have<\/strong> or <strong>get the most out of your investment.<\/strong><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Or because advertising on a Facebook video offers <strong>great viralization<\/strong> because video ads boost engagement, or because they allow <strong>flexibility and customization<\/strong>, or because they guarantee an<span style=\"color: #ff6600;\"> <a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/e-commerce-7-strategies-increase-traffic-visibility-sales\/\" target=\"_blank\" rel=\"noopener\">increase of traffic toward your website <\/a><\/span><strong>for a modest fee<\/strong> and because it gives you the option to <strong>measure the performance automatically.<\/strong><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">You simply must create video ads <strong>because your audience is on Facebook and this is the best opportunity to get close to them consistently and effectively and because it\u00b4s not free, but almost so.<\/strong> <\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">So, do you want to learn <strong>how to create Facebook video ads<\/strong> with a guide filled with useful tips to help you make your first move, are easy to use and provide results? <\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Then stop looking and continue reading because we explain here all you need to know to <strong>publish video ads that convert and guarantee results.<\/strong><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\"><strong>Want to discover how to press the correct advertising key on Facebook videos and get the best results?<\/strong> <\/span><\/p>\n<h2 class=\"western\"><a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/giphy_like_button.gif\"><img decoding=\"async\" class=\"aligncenter wp-image-4267\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/giphy_like_button.gif\" alt=\"giphy_like_button\" width=\"517\" height=\"291\" \/><\/a><\/h2>\n<h2 class=\"western\"><span lang=\"en-US\"><span style=\"color: #ff6600;\">Why should you create Facebook video ads?<\/span> <\/span><\/h2>\n<p class=\"western\"><span lang=\"en-US\">Facebook video ads are becoming more and more into a <strong>fundamental marketing strategy for small, medium and large companies<\/strong>; and the <strong>reasons<\/strong> are very simple:<\/span><\/p>\n<ul>\n<li>\n<p class=\"western\"><span lang=\"en-US\">Facebook has <strong>more than 1.590 million users of which 900 million are active daily<\/strong>, which means that your audience is there. <\/span><\/p>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<p class=\"western\"><span lang=\"en-US\">Facebook ads don\u00b4t differentiate between small or large businesses, but <strong>offer costs for any budget so anyone can create ads.<\/strong><\/span><\/p>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<p class=\"western\"><span lang=\"en-US\"><strong><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/marketing-videos\/\" target=\"_blank\" rel=\"noopener\">Video marketing<\/a><\/span> is the present and the future<\/strong>, and the fact is that 9 out of 10 Internet users watch videos of brands they like.<\/span><\/p>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<p class=\"western\"><span lang=\"en-US\">Every day <strong>100 million hours of Facebook videos<\/strong> are reproduced and videos are becoming the preferred content for users.<\/span><\/p>\n<\/li>\n<\/ul>\n<p class=\"western\"><span lang=\"en-US\">And why kid ourselves, Facebook is a business that <strong>needs to profit<\/strong> because unfortunately &#8211; and except for a few cases &#8211; <strong>you cannot obtain more visibility with <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/facebook-ads-for-advertising\/\" target=\"_blank\" rel=\"noopener\">platform ads <\/a><\/span>than with your <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/improve-your-facebook-organic-reach\/\" target=\"_blank\" rel=\"noopener\">organic publications<\/a>.<\/span><\/strong> <\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">In fact\u2026<\/span><\/p>\n<blockquote>\n<p class=\"western\"><span lang=\"en-US\" style=\"color: #808080;\">Facebook offers <strong>less organic reach<\/strong> and on the other hand, <strong>paid reach adds more visibility.<\/strong><\/span><\/p>\n<\/blockquote>\n<p class=\"western\"><span lang=\"en-US\">And this makes sense; <strong>you think companies would pay to advertise on Facebook if they obtained the same results with organic publications?<\/strong> It\u00b4s clear that they wouldn\u00b4t! <\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">In addition, advertising on Facebook Ads \u2014<em>Facebook\u00b4s platform to create ads<\/em> \u2014 is full of advantages, as these <strong>8 we show you bellow<\/strong>: <\/span><\/p>\n<p class=\"western\"><a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/8-ADVANTAGES-FACEBOOK-VIDEOS-ADS.png\"><img decoding=\"async\" class=\"aligncenter wp-image-4270\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/8-ADVANTAGES-FACEBOOK-VIDEOS-ADS.png\" alt=\"8 ADVANTAGES FACEBOOK VIDEOS ADS\" width=\"474\" height=\"351\" \/><\/a><\/p>\n<p class=\"western\">\u00a0<span lang=\"en-US\">Now, <strong>how to get the most out of Facebook video ads to reach your objectives?<\/strong><\/span><\/p>\n<blockquote>\n<p class=\"western\"><strong><span style=\"color: #ff6600;\">\u00a0<\/span><\/strong><span lang=\"en-US\"><strong><span style=\"color: #ff6600;\">Note:<\/span> <\/strong><span style=\"color: #333333;\">If you want to know<\/span> <a href=\"http:\/\/localhost\/en\/blog\/facebook-ads-for-advertising\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ff6600;\">how to publish Facebook ads<\/span>,<\/a> <span style=\"color: #333333;\">we recommend you read<\/span><span style=\"color: #ff6600;\"> <a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/facebook-ads-for-advertising\/\" target=\"_blank\" rel=\"noopener\">this article<\/a><\/span> <span style=\"color: #333333;\">where we go over step by step on how to create your ads on Facebook Ads campaigns.<\/span><\/span><\/p>\n<\/blockquote>\n<h2 class=\"western\"><span lang=\"en-US\"><span style=\"color: #ff6600;\">9 tips to apply when you advertise on Facebook video no matter what<\/span> <\/span><\/h2>\n<h3 class=\"western\"><span lang=\"en-US\">1. Think about your objectives<\/span><\/h3>\n<p class=\"western\"><span lang=\"en-US\">If you don\u00b4t know what you want to achieve, it can be difficult to communicate this in your Facebook video ad so the first step is to <strong>define your objectives<\/strong> based on your target audience.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">And if you need ideas don\u00b4t worry, because <strong>the platform gives you several marketing objectives when you begin to set up your advertising campaigns:<\/strong><\/span><\/p>\n<p class=\"western\">\u00a0<a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/manage-adverts-facebook1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4276\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/manage-adverts-facebook1.png\" alt=\"manage adverts facebook\" width=\"491\" height=\"281\" \/><\/a><\/p>\n<h3 class=\"western\"><span lang=\"en-US\">2. Choose the type of video you want to make <\/span><\/h3>\n<p class=\"western\"><span lang=\"en-US\">The first thing to know is that <strong>you can use Facebook video advertising two ways<\/strong>:<\/span><\/p>\n<ul>\n<li>\n<p class=\"western\"><span lang=\"en-US\">On one hand, <strong>to create video ads on the platform<\/strong> whether it\u00b4s one video ad or making a video presentation of a video with a maximum of 7 images.<\/span><\/p>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<p class=\"western\"><span lang=\"en-US\">On the other hand, if you <strong>promote a video publication<\/strong> you published before on your website <em>(it\u00b4s usually cheaper, you get more interactions and can achieve more profits).<\/em><\/span><\/p>\n<\/li>\n<\/ul>\n<p><a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/format-videos-ads.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4278\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/format-videos-ads.png\" alt=\"format videos ads\" width=\"591\" height=\"367\" \/><\/a><\/p>\n<p class=\"western\"><span lang=\"en-US\">Then you must decide on what to speak about in the video; meaning, if you are going to <strong>present your brand,<\/strong> are going to give <strong>initial value<\/strong> by using <strong>tutorials<\/strong>, share information about your product, create <strong>animation<\/strong>, use a <strong>testimonial video<\/strong>, a <strong>short video inviting your users to download a free e-book<\/strong> or <strong>advertise your next webinar<\/strong>, for example.<\/span><\/p>\n<h3 class=\"western\"><span lang=\"en-US\">3. Add value<\/span><\/h3>\n<p class=\"western\"><span lang=\"en-US\">You only <strong>have 3\u00a0seconds to convince your users to view your video,<\/strong> so you must get their attention from the beginning. You can do this by <strong>adding value and involving your target audience from the start.<\/strong><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Make sure your Facebook video ad is <strong>creative, understandable, clear and concise<\/strong> regarding what you want users to do.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">You can also share some <strong>product uses or special suggestions<\/strong>; this will make your potential users feel special when they learn about privileged information.<\/span><\/p>\n<p class=\"western\">In the folowing example, Mari Smith, Facebook marketing expert, <span id=\"result_box\" class=\"\" lang=\"en\">Mari Smith, adds value to the description of the video that presents. <span class=\"\">It even makes use of several links to expand information and capture the attention.<\/span><\/span><\/p>\n<p><a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/mari-smith.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4402\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/mari-smith.png\" alt=\"mari smith\" width=\"396\" height=\"472\" \/><\/a><\/p>\n<p class=\"western\"><span lang=\"en-US\">Don\u00b4t worry about the duration: <strong>Facebook allows you to publish up to 120-minute videos!<\/strong><\/span><\/p>\n<h3 class=\"western\"><span lang=\"en-US\">4. Focus on quality<\/span><\/h3>\n<p class=\"western\"><span lang=\"en-US\">You can have the best video in the world, but <strong>if you neglect quality it won\u00b4t work.<\/strong><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">So before you do anything, make sure the video quality is the best: use adequate lighting, make sure it sounds great, the image is clear and the staging is perfect. <strong>Don\u00b4t forget to make your ad impeccable!<\/strong><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">On the other hand, remember the technical aspects such as <strong>the size of the recommended image<\/strong> (1,280 x 720 pixels)\u00a0or\u00a0the <strong>appearance of the image<\/strong> (16:9 or 1:1). And remember that in general, a video must include very little text.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">If you want to know the detailed characteristics of Facebook video advertising you can do this <a href=\"https:\/\/www.facebook.com\/business\/ads-guide\/video-views?toggle0=No\"><span style=\"color: #ff6600;\">here.<\/span> <\/a><\/span><\/p>\n<h3 class=\"western\"><span lang=\"en-US\">5. Try to connect on a personal level <\/span><\/h3>\n<p class=\"western\"><span lang=\"en-US\">In general we <strong>compare emotions, not products<\/strong>, and people don\u00b4t like to interact with impersonal brands or companies that respond automatically, they <strong>like to interact with people<\/strong>.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\"><strong>Don\u00b4t behave like a company without a personality,<\/strong> but <strong>show that your company is human<\/strong> and generates personal connections.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Think about how you can speak about your company in an informal manner but with authority and if someone is before the camera (be it you or another member of the company) making sure they act as themselves, are comfortable and relaxed.<\/span><\/p>\n<h3 class=\"western\"><span lang=\"en-US\">6. Take care of the title and the miniature image <\/span><\/h3>\n<p class=\"western\"><span lang=\"en-US\">The first thing your audience sees when your video ad newsfeed appears is <strong>the image and the title<\/strong>. That is why you must be careful with these two elements no matter what.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">If your title is eye-catching, you <strong>have more possibilities for users to stay and watch what you have to share.<\/strong> And if <strong>you can spark an interest<\/strong> with a miniature image that interests them, even better.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">In general, <strong>videos are reproduced automatically in the user\u00b4s news feed<\/strong> to obtain results, so it\u00b4s interesting to have a good miniature image because before the video is reproduced, the user can see it.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">This ad of <strong>FlexJobs<\/strong>, an website about Telecommuting and Remote Job, <span id=\"result_box\" class=\"\" lang=\"en\"><span class=\"\">appeals to moms who are looking for a more flexible job.<\/span><\/span> As you can see, the title relates to the image and both leave you curious about the story of Ana.<br \/>\n<\/span><\/p>\n<p class=\"western\"><a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/story-ann.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4404\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/story-ann.png\" alt=\"story ann\" width=\"361\" height=\"348\" \/><\/a><\/p>\n<h3 class=\"western\"><span lang=\"en-US\">7. Don\u00b4t forget subtitles<\/span><\/h3>\n<p class=\"western\"><span lang=\"en-US\">Having subtitles in your Facebook video advertising <strong>can help you get better results<\/strong>, since some people who watch your videos won\u00b4t have sound and thanks to subtitles, they can continue viewing your video without any problems.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">This can also help you reach a larger number of people; <strong>if your video is in English and you have subtitles in Spanish you can gain more views.<\/strong><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">As far as subtitles go, <strong>you can ad them yourself or upload them once your video is on Facebook<\/strong> since the platform allows you to add subtitles directly to the social network (<span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.facebook.com\/help\/261764017354370\" target=\"_blank\" rel=\"noopener\">in this page you can find out how to do this<\/a>).<\/span><\/span><\/p>\n<p class=\"western\"><a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/subtitles-bioguide.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4405\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/subtitles-bioguide.png\" alt=\"subtitles bioguide\" width=\"596\" height=\"321\" \/><\/a><\/p>\n<h3 class=\"western\"><span lang=\"en-US\">8. Count on a good description<\/span><\/h3>\n<p class=\"western\"><span lang=\"en-US\">Don\u00b4t be afraid to add text to the video description; <strong>it\u00b4s very important you do this.<\/strong><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Write an <strong>attractive description to convince your users<\/strong> to view your Facebook video ad.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Add <strong>value<\/strong>, be <strong>creative<\/strong>, generate <strong>curiosity<\/strong> and above all <strong>let them know what they can find in your video<\/strong>. As far as the extension of the description, simply <strong>say what your need to add in order to support the video.<\/strong><\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Look at this example where the description is very important and <strong>convinces the user to watch the video:<\/strong><\/span><\/p>\n<blockquote><p><a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/james-coo-university.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4406\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/james-coo-university.png\" alt=\"james coo university\" width=\"1042\" height=\"733\" \/><\/a><\/p><\/blockquote>\n<h3 class=\"western\"><span lang=\"en-US\">9. Include an attractive call to action<\/span><\/h3>\n<p class=\"western\"><span lang=\"en-US\">A call to action is essential, necessary, mandatory and required.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">In other words,\u00a0<strong>never publish an ad on Facebook or on any other platform without including a <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/how-to-create-calls-to-action\/\" target=\"_blank\" rel=\"noopener\">call to action<\/a>;<\/span><\/strong> meaning, a word, phrase or button to invite users to do something you have defined previously.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">The reason is simple: <strong>if you don\u00b4t explain what you want your audience to do, they won\u00b4t know what to do<\/strong>;\u00a0but let your audience know in a friendly manner what they must do they will run and do it.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">In the next case, for example, you can see how a video shows a clear call to action:<br \/>\n<\/span><\/p>\n<p class=\"western\"><a href=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/jay-gregorio.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4407\" src=\"https:\/\/s3.postcron.com\/blog-en\/2017\/01\/jay-gregorio.png\" alt=\"jay gregorio\" width=\"457\" height=\"453\" \/><\/a><\/p>\n<p class=\"western\"><span lang=\"en-US\">So, <strong>are you ready to advertise on Facebook video and become a real expert as you create ads to convert?<\/strong> <\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Now you know how to begin so get to work and above all <strong>measure, analyze and experiment<\/strong> because that\u2019s where you can improve your<span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/philip-kotler-advice-for-online-marketing\/\" target=\"_blank\" rel=\"noopener\"> online marketing <\/a><\/span>strategies.<\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">Did you enjoy this article? <strong>Please share it with all your social network contacts so they can also take advantage of this content.<\/strong> <\/span><\/p>\n<p class=\"western\"><span lang=\"en-US\">And if you want to become a <strong>ninja and get the most out of Facebook<\/strong>, be sure to read these articles:<\/span><\/p>\n<ul>\n<li>\n<p class=\"western\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/9-new-facebook-functions-that-you-should-know-and-take-advantage-of-in-2016\/\" target=\"_blank\" rel=\"noopener\"><span lang=\"en-US\">9 new Facebook functions you must know to get the most out of 2016<\/span><\/a><\/span><\/p>\n<\/li>\n<li>\n<p class=\"western\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/facebook-ads-for-advertising\/\" target=\"_blank\" rel=\"noopener\"><span lang=\"en-US\">Step by step guide to create Facebook ads in record time <\/span><\/a><\/span><\/p>\n<\/li>\n<li>\n<p class=\"western\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/facebook-ads-updates\/\" target=\"_blank\" rel=\"noopener\"><span lang=\"en-US\">Facebook Ads have changed: the 6 most important updates you must take advantage of <\/span><\/a><\/span><\/p>\n<\/li>\n<li>\n<p class=\"western\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/facebook-videos\/\" target=\"_blank\" rel=\"noopener\"><span lang=\"en-US\">7 tips to publish Facebook videos that make your audience fall in love <\/span><\/a><\/span><\/p>\n<\/li>\n<li>\n<p class=\"western\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/facebook-live-videos\/\" target=\"_blank\" rel=\"noopener\"><span lang=\"en-US\">How to create live videos step by step with Facebook Live (and the best tips to be successful)<\/span><\/a><\/span><\/p>\n<\/li>\n<li>\n<p class=\"western\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/new-facebook-algorithm\/\" target=\"_blank\" rel=\"noopener\"><span lang=\"en-US\">New Facebook algorithms: what are they and how do they affect your campaigns?<\/span><\/a><\/span><\/p>\n<\/li>\n<li>\n<p class=\"western\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/improve-your-facebook-organic-reach\/\" target=\"_blank\" rel=\"noopener\"><span lang=\"en-US\">7 changes to improve the organic reach on Facebook without having to invest a cent <\/span><\/a><\/span><\/p>\n<\/li>\n<li><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/localhost\/en\/blog\/5-tips-increase-your-sales-on-facebook\/\" target=\"_blank\" rel=\"noopener\"><span lang=\"en-US\">5 tips to multiply your sales on Facebook<\/span><\/a><\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>To stand out in the largest social network in the world is not easy, put it\u00b4s not impossible; even if there is little money involved and you choose the quantity. But if you also choose the up to date format and the most consumed current content among more than 1.590 million users on the platform, [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-4262","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to advertise on Facebook videos? 9 useful tips to publish advertising videos that convert - Postcron - Social Media Marketing Blog and Digital Marketing Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/postcron.com\/en\/blog\/advertise-on-facebook-videos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to advertise on Facebook videos? 9 useful tips to publish advertising videos that convert - Postcron - Social Media Marketing Blog and Digital Marketing Blog\" \/>\n<meta property=\"og:description\" content=\"To stand out in the largest social network in the world is not easy, put it\u00b4s not impossible; even if there is little money involved and you choose the quantity. 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