Absolutely every business has some kind of Internet presence -they can be large or small, sell products and services, be very specific or general- they all want the same thing: to reach the largest number of people while investing the smallest amount of resources and getting the largest amount of benefits possible. Well, […]
Nowadays, the strategy your business uses to find its target public is completely different from a few decades ago. Content Marketing has become one of the digital era’s most effective techniques in terms of finding potential clients and retaining the ones that have already bought something. Content Marketing is not only used to attract interested […]
So that your strategies for Social Network Marketing are a hit, its imminent that they fulfill three fundamental conditions: your objectives are clear, your content is effective and your messages reach your audience. We’re going to cover the last one in this post! Every Social Network has its own dynamics, which is directly […]
Certainly you’ve heard the sentence that became famous thanks to Al Pacino in The Godfather II: “keep your friends close and your enemies closer”. Well, this is exactly what you have to do with your competitors on social networks, with the exception of viewing them as enemies but rather as allies who, without being aware […]
We all know the saying, a picture’s worth a thousand words, but after reading this article you’ll be able to see that this saying falls short. Very short. And here’s why it’s wrong: content is the king of the Internet but visual content is the king of social networks, just test it out for […]
In the Social Network world changes are cash money (and sometimes not!) and it’s now Instagram’s turn for renovations. The implemented modifications affect everything from usability to how Online Marketing is done on the platform. That’s why today I’m presenting you with the 3 Huge Instagram 2016 Changes. Although Facebook acquired Instagram in 2012 (for […]
Mark Zuckerberg’s team of developers has recently announced the implementation of the new Facebook algorithm. This update’s goal is to prioritize publications from users’ families and friends over commercial content. With this modification Facebook intends to make people’s experience more personal so they can effectively connect with their family and friends online. Thus, in users’ […]
Have you ever thought about how serious the world would be without music? Sad, right? The truth is that in all actuality musical works are much more than a hit on MTV, being as they actively and positively influence our lives. That’s why today I’m giving you 9 Playlists with the Best Music for Working. […]
Nowadays, kids learn to use Google even before they can walk, and a large part of the blame is thanks to Larry Page, Google CEo of the most used search engine in the world and one of the greatest visionaries of our time. And it’s the fault this man, who clearly knew since childhood that “he […]
Social Media ROI is like beer: many years can pass by without knowing about its existence, but once you fall into its trap there’s no one to stop you. Ignored by many, discussed by others and loved by the fortunate few who know how to measure it, learning to calculate the ROI of your actions […]